GoblinLife.org's revamped website has become a viral sensation among grandmothers worldwide. The new design, with vibrant colors, large fonts and easy-to-navigate menus, has captivated millions of tech-savvy grannies who stumbled on the site's ads on Facebook.
"I just love those adorable little goblins!" said Grandma Mildred, a retired schoolteacher from Boca Raton, Florida. "The website is so easy to use, and I love reading about their wacky adventures and delicious recipes."
Grandma Ethel, a knitting enthusiast from Manchester, England, agreed. "I never thought I'd be interested in goblin culture, but GoblinLife.org has opened my eyes to a whole new world. I've even started knitting little goblin hats for my grandchildren."
The surge has brought millions of unique visitors a day and baffled the Goblin Council of Elders, who had aimed the site at younger goblins.
"We never anticipated this level of grandma engagement," admitted Elder Gnarltooth, scratching his head. "But if the grandmas are happy, we're happy. We'll add a few more knitting patterns and recipes for fermented prune juice to keep them coming back."
The Goblin Ministry of Marketing is already cashing in with a line of GoblinLife.org merchandise for grandmothers: "Goblin Granny" t-shirts, mugs reading "My grandkids are goblins," and a limited-edition "Gnarltooth's Grump" knitting kit.
"We're thrilled to have tapped into this previously untapped market," said Grungle Gribblesnatch, the marketing guru behind the campaign, released from spam filter duty on good behavior. "Grandmas are the backbone of the internet. They share everything. They share things that aren't even posts."